European Golf Tech (EGT) are delighted to announce a new partnership with Pitreavie (Dunfermline) Golf Club adding to their portfolio in Scotland.
The Scottish “Augusta National” is an 18-hole, par 71 parkland course and offers great golf to individuals, group visitors, golf societies and corporate clients. The club is located on the south side of Dunfermline, only 15 miles from Edinburgh airport and on the route from Edinburgh to St Andrews, which is only 40 miles to the east. The course offers great views across the River Forth with the famous Forth Bridges visible in the foreground and the Edinburgh skyline providing the backdrop in the distance.
The Club has a very distinguished history and was designed in 1922 by Alister MacKenzie who of course went on to be the architect of world-famous courses such as Augusta National, Royal Melbourne and Cypress Point. The course enjoys many of the features you would expect to see at a MacKenzie course – muti-tiered greens, water features, and using the natural shape of the land in a challenging but enjoyable format. Nine of the courses eighteen fairways are crossed by burns which come into play from the tees and approach shots calling for accuracy and good course management skills. Mackenzie’s influence can be seen all over the course, but especially the double and triple tiered greens, which will test the short game and putting abilities of all levels of player.
EGT’s Jason Smith stated that ”It’s a real coup for us to sign up with the Club and one with such a famous background plus it’s our first club in this part of Scotland.”
That history is reflected with links to Andrew Carnegie, the world-famous industrialist who was born in Dunfermline and made his fortune in America and left most his money to be spent in furthering sport and culture around the world, especially his hometown where he gifted the land through the Andrew Carnegie Trust to Pitreavie Golf Club. The linkage to MacKenzie and Carnegie would be of great interest to golfing visitors from around the world visiting Fife.
More recently, the Club celebrated its centenary year in 2022 and to mark the occasion the Clubhouse was refurbished, and the club invested in a centenary decking overlooking the 18th green.
Andy Roberston Marketing & Sponsorship Convener from the Club added that “We are continuing to improve our golfing and hospitality offer to visitors and are keen to attract tour operator business. We position ourselves as an excellent addition to any Fife based golf tour – we have relatively low prices compared to our bigger ‘neighbours’. We realise that we are not competing with more famous courses in the east side of Fife around St Andrews, but we are able to provide great value golf / catering packages, we have a strong heritage and see ourselves being in an ideal location for golfing parties within Scotland and for those making the trip into Fife.”
On why the Club decided to partner with EGT, Andy added ”Pitreavie GC has decided to work with EGT as part of our increased movement towards digital advertising and communications at the club. We are keen to attract a broader set of societies and corporate partners and the EGT offering will allow us to enhance the overall golfing experience for all of our visitors as well as for our internal members. We look forward to the new visitor scoring app, drone overviews and electronic news board technology being deployed at the club.”
Jason Smith said “Everyone at EGT was over the moon to get the agreement confirmed given how competitive the market is and we hope that the club will particularly like the digital flyover. The new scoring adds another dimension to what we can offer to Clubs that our competitors can’t to give us that edge and advantage when Clubs consider our overall package.”
